“Mirai is Future” is a slogan in Smart Doll Land with a few meanings. “Mirai” (未来) pronounced “mee-rai” means “future” in Japanese.

When wifey and I set up our company, I knew it was the beginning of everything, and it was to be our future - which is why I named our company Mirai.

And now for the other (literal) meaning. This girl is the semi-real version of Mirai hence “Mirai is Future.”
We went through many design iterations, which didn’t work out because we originally tried to use the exact same features from the anime version. The second from final draft looked nice, but her face appeared long, so we used freckles to “glue” all the facial design components together. I could have called her “Mirai Semi-real,” but “Future” seemed more fitting.

“With Smart Doll, the future is in your hands” is another slogan in Smart Doll Land that is printed on the default sports bra set.

When Smart Doll launched in 2014, we only had Mirai, which meant that folks who purchased a Smart Doll were literally holding the future (Mirai) in their hands. Fast forward to 2023, and this slogan holds even more significance.

In our early years, if we had solely focused on maximizing profits, we likely wouldn’t have survived until now. Instead, we focused on the future and prioritized R&D and improvements of our existing products.

While building a business with a focus on the present is relatively straightforward since the results can be quickly seen in the numbers, prioritizing the future is more challenging since the results are not immediate.

Sometimes it can be disheartening when the fruits of your labor cannot be seen for months or even years on end, but it's important to remember that every step of the journey is valuable and contributes to the final outcome.

Smart Doll’s longevity is a testament to the effectiveness of focusing on the long-term future rather than prioritizing short-term gains, and this strategy has allowed us to build a sustainable and successful business.

Future serves as a reminder that a focus on the long-term is crucial if you want your business (or career) to succeed in the long run.

About the wig

The wig that comes with this character is designed with a "turnover" construction allowing the hair to be swept back while minimizing the amount of wig cap showing.
The challenge with this design is the initial difficulty in putting it on. On the upside, it ensures the wig stays firmly in place, minimizing the chances of it being whisked up by the wind and landing in dog poo.

For those with arthritis or similar conditions, it's worth noting that you can leave a note with your order requesting that the wig be attached prior to shipping. We typically add double-sided tape beneath the wig for an added layer of security, but be aware this may leave residue between the head and the wig cap. Check out the video below to see how to attach the wig.

The wig, similar to any tight-fitting apparel, can leave indentations on the vinyl. While all our wigs can cause such marks, this wig tends to produce deeper and more noticeable indentations due to its construction that does not employ elastic - photos on this page are an example.

The styling oil used for the wig might sometimes permeate the wig cap, producing a residue on the head. This residue can appear dark, but it's typically the oil rather than an ink stain.

It might be possible to mitigate some of these indentations by employing a hair dryer and rubbing with some thinner (like the Mr Hobby type shown in the photo). However, outcomes are not guaranteed. If you're planning to keep the wig on perpetually, these concerns may be negligible. But if they pose a potential problem, reconsidering your purchase might be in order. It's worth noting that we don't allow options to select specific wigs, omit the wig from the order, or adjust the cost by excluding the wig's value.

The 'Perfectly Imperfect' document further details issues with our wigs that you should be informed about.