Customs Classification Updates
Smart Doll is:
- Hand-assembled in Japan by a small team using techniques more closely aligned with model-making or sculpture than traditional toy manufacturing
- Designed as a collectible fashion doll, with deep storytelling, tailored apparel, and a wide range of customization options
- Produced in limited quantities each month due to the size of our team — a sharp contrast to mass-produced toys made in large-scale factories
- Almost always purchased by adults, or by younger fans with adult supervision — and an adult’s credit card ;-)
About the “Age 15+” Label
Will This Change Affect Duties or Taxes?
What This Means
- This change helps prevent customs delays or reclassification in regions with strict toy regulations (like 3C in China or CE in the EU)
- Smart Doll will now appear on invoices and customs forms as a Collectible Fashion Doll Age 15+
- There’s no change to how you order, receive, or enjoy your Smart Doll — just a shift behind the scenes that allows us to continue shipping globally with fewer complications
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